Branding for Sanctavía, a holistic wellness method which combines various martial arts and nutrition to help practitioners care for themselves over a lifetime.
The Sanctavía team wanted the logo to convey many things including a sense of tribalism, wisdom, compassion, balance, gratitude, and strength. The tortoise has many of these characteristics.
Water bottles for Sanctavía.
The Sanctavía typography is a customized font. The shapes of the A and V represent a strong base which is one of the foundational elements in the Sanctavía method.